7 Tips to Increase Your Adsense CPC

7 Tips to Increase Your Adsense CPC


Google Adsense is an advertising program launched by a giant company based in the United States namely Google. This advertising program was created so that publishers, especially bloggers can earn income from displaying the ad. And the size of the income earned by bloggers apparently influenced by the number of clicks on ads and the value of CPC (Cost Per Click). The greater the number of clicks and CPC values, the greater the revenue that users can get.

CPC (Cost Per Click) is a fee offered by the advertiser for each click on the ad. So every time a click on an ad occurs, the publisher will get an income in accordance with the amount of the CPC value of the ad. The point is the greater the value of the CPC, the greater our chance of earning a higher income.

The size of the paid ad clicks on a blog is influenced by the number of visitors who come to our blog. While the value of CPC is influenced by many things on the website, it can be content, niche, even to the geographical location. The amount of CPC itself cannot be predicted with certainty, instead the CPC value is mostly low ranging from 0.2 - 0.5 dollars alone can even be less than that.

Nevertheless, there are various effective ways that can be done to increase the value of CPC, which will be good news for you. Here is how to increase the CPC value must be known.

1. High Value Blog Topic

The topic of the blog apparently unwittingly influenced the size of the CPC. Usually blogs that discuss just one topic have a higher CPC value than blogs that discuss many topics. For example, a blog discussing health is believed to have higher CPC than a blog that has a variety of topics such as health, automotive, celebrity, and others simultaneously (Various Topics).

Nevertheless, here are some blog topics that have high selling prices, in the sense of having high CPC values, including:

TOPIC
EXAMPLE BLOG
Domain & Hosting
Selling domains and blogs (Gio Chanel)
Gadget
Discuss about gadgets
Health
Discuss about health tips
Banking
Discuss about banking, finance
Car
Around the car
House
For example home design, home styling tips, etc.
Fashion
Relating to fashion that is trending

2. Target High-Value Keywords

Keep in mind that keywords in the blog content can also affect the CPC value. Even incorrect keyword targets are believed to trigger the low value of your blog's CPC. Therefore users should be careful in choosing the best keywords that have high selling points.

You can find out what keyword criteria are worth using Google's tool, namely Adword, the tool apparently can be used free of charge. As for using Adwords, you can find out various kinds of good keyword criteria that have high or low prices.

So looking at the various kinds of keywords, it is highly recommended that you embed the keywords that have the highest price when creating content. So that Google hopes to be able to place ads on your blog appropriately so that it will increase the value of CPC, which will also improve your income.

Let's say you write content about smartphones, then Google Adsense will automatically display ads about smartphones on your blog. Ads that are displayed by Google Adsense on a blog of course depend on the keywords that you embed. Therefore, it is highly recommended to write content with keywords that have high selling points but are still relevant to your blog topic.

3. Ad Placement

Of course there are lots of places where you can display Adsense ads on blog pages like at the top of the page, under the title, in articles, sidebar, and much more. Some bloggers also argue that displaying advertisements at the bottom of the title, in the article, and in the sidebar is likely to be seen by many visitors. It is also believed to increase the CPC value of your blog.

4. Create Responsive Ads

Creating responsive ads is a way to increase Adsense CPC. Responsive advertising itself means that these ads can appear on a variety of different platforms such as desktop, mobile, and others. Creating responsive advertising is not only able to increase the value of CPC, but is also believed to provide the best experience for your blog visitors.

5. Target visitors from countries with high CPC

One factor that can indeed increase the value of the Adsense CPC is the location of the country of your blog visitors. For example, the United States, a country that has the highest CPC value than another, even for one click advertising from this country could range between 1-3 dollars.

The following is a list of countries that are predicted to have the highest CPC values, including:

a. United States 
b. Canada
c. German
d. Australia
e. Netherlands
f. English
g. Spanish, etc

6. Choose Several Different Types of Ads

In general, Google Adsense has provided various types of advertisements that you can choose to display such as text, image and video ads. But some visitors are more interested in image ads rather than text ads. Because image ads themselves usually show the contents of advertisements which are most likely exactly what the visitor is looking for.

7. Block Irrelevant Ads

The last way that can be done to increase the value of CPC Adsense is to block ad categories that do not fit the topic of your blog. Suppose your blog discusses technology, but what appears is political, religious, dating, etc. that are not related to your blog's topic.

You can block these ad categories. Because besides being irrelevant, the ad is also likely to not attract much of your visitors who incidentally are looking for technological information (a parable of your blog's topic), but what appears instead is political, health, and so on.

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